| There are many important components that make up a quality website. Obviously you want the site to have an appealing look, photos and other images need to be of high quality and appropriately sized, any text needs to have proper structure, grammar and spelling. One aspect that can easily be overlooked is SEO or Search Engine Optimization. If you want search engines to find your site, index the pages, and have them show up in searches, then some time needs to be spent to ensure that the site is properly optimized. If your site isn't search engine friendly then you are losing potential traffic and exposure. SEO is accomplished through having accurate meta tags and meta descriptions, quality text that appropriately describes what your site is about, internal and external links, proper site structure and so on. When somebody types a search phrase into a search engine, the search engine sifts through millions of key word tags and descriptions as well as information gathered through a system utilized by the engines known as web crawling. Web crawling is done by what are called robots and every search engine has these robots constantly searching websites in order to gather and index information that is used to identify appropriate sites in a search string. There are also off site factors involved in achieving high SEO Scores. These off site factors are mostly out of the control of the website developer and centre around back links- or places outside of your own site where your site is linked or mentioned. Union St. Solutions knows that SEO scores are important, and we give them due attention. There are some online web tools available to asses the SEO scores of websites, and we always check our sites with places like whois.com in order to ensure that our SEO scores are as high as possible. We strive to have minimum SEO scores of 90% and many of our sites are well into the high 90's. For more information about SEO scores, or if you need help increasing yours, contact us , and we'd be happy to assist. | 
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